Paolo Gasparato was looking for a solution to sell his new streetwear clothing line. Paolo was not sure about which tool to use, because his products are made in limited numbers and therefore he needed a tool to insert and remove products quickly and easily.

For this reason we have chosen to use Woocommerce, which allows him to manage the store independently, without neglecting the design that characterizes his brand.

In fact, for his project, Paolo wanted a refined and unmistakable style that reflected the unique nature of his products.For this reason, thanks to his suggestions, I did a lot of experimentation on colors, to arrive at the end of a very bright color palette, reminiscent of the surf vibes of the 70s.